Nestlé Introduces Sri Lanka’s First Growing-Up-Milk Formula
August 4, 2011 02:50 pm
+ The Unique Combination of DHA and PREBIO
+ Double Benefit Offering in Growing-Up-Milk Formula for the First time in Sri Lanka
Nestlé, the world’s leading Nutrition, Health and Wellness Company and widely acclaimed child nutrition leader across the globe, has launched a next generation growing-up-milk formula in Sri Lanka. The first and only product in the Country to offer the double benefit of both DHA and PREBIO¹™, NESLAC Excella 1+ promises to revolutionize the scope of child nutrition products here.
NESLAC Excella 1+ is a growing-up-milk formula developed by the world renowned Nestlé Research Centre® (NRC) at Lausanne, Switzerland for children between the ages of one to three. Offering consumers a Swiss formula rich in DHA and Prebiotics (PREBIO¹™), Nestlé Lanka’s latest scientific innovation will ensure the continuity of high quality child nutritional products from its world renowned infant formula to growing-up-milk formula incorporated with the latest science in child nutrition.
Speaking on the launch, Mr. Alois Hofbauer, Managing Director for Nestlé Lanka PLC said, “Nestlé is the undisputed leader in child nutrition the world over and our scientists lead the field in food and nutrition research across the globe. As the world’s leading Nutrition, Health and Wellness Company, we are extremely pleased to be able to bring a real and superior innovation to the market –the first growing-up-milk formula with both DHA and PREBIO¹™- backed by one of the world’s leading research facilities in food, nutrition and life sciences; the Swiss Nestlé Research Centre®. We are proud to be able to deliver our promise of ‘Good Food, Good Life’ once again.”
Although the benefits of DHA are well known in Sri Lanka, its combination with PREBIO¹™, a Nestlé proprietary that seeks to enhance the Nutrition, Health and Wellness (NHW) delivery of the company, is a first.
DHA (docosahexaenoic acid) is an Omega- 3 essential fatty acid which is an important element in human nutrition, believed to aid in the function of the brain from infancy. The DHA used in NESLAC Excella 1+ is derived from fish oil, which is widely believed as being the optimum source of DHA. A significant portion of DHA currently used in milk production stems from plant extracts.
Prebiotics are a fibrous entity that promotes the intestinal growth of certain bacteria thought to be beneficial for gut health. As a result, Prebiotics have been increasingly added to food and growing up milks in recent times. Stemming from these discoveries, the Nestlé Research Centre® developed PREBIO¹™, a prebiotic blend of the soluble fibres Fructooligosaccharides (FOS) and Inulin, where Nestlé’s scientists conduct regular studies to review the beneficial effects of PREBIO¹™ on gut microbiota, gut function, immune and gut defenses, and inflammation.
The product is also guaranteed by Nestlé scientists as having the optimal ‘nutritional profile’; that is, the right blend and right quality of essential fatty acids provided in the right combination to ensure optimal nutrition.
“Our double benefit offering – DHA and PREBIO¹™ or ‘Protect Smart’ – addresses a strong and growing need of mothers across the globe for a veritable and superior nutritional product for toddlers once they are weaned. We are confident that this product will become a strong pillar of growth for Nestlé Lanka” Hofbauer said, adding that the 400gram product will sell at Rs. 500 and be available at all leading outlets across the country.
The Nestlé Research Centre® in Switzerland and its staff of world leading scientists have helped establish the Nestlé Company as a world leader in the provision of Nutrition, Health and Wellness to all consumers in every community across the world. With continued focus on delivering their promise of ‘Good Food, Good Life’ to consumers, Nestlé Lanka PLC now stands on the verge of delivering many more innovations to the Sri Lankan community that will enhance the life of each individual it touches.
Photo caption: (Left) Mr. Ruwan Welikala, AVP Ambient Dairy and Mrs. Nadeesha Chandrasekara, Nestlé Nutrition, Health and Wellness Manager, presenting product details to the media and (right) Mr. Alois Hofbauer, Managing Director for Nestlé Lanka PLC at the launch of NESLAC Excella 1+