eSys Technologies Lanka [ a subsidiary of EZY Holdings], Sri Lanka’s largest and leading computer hardware distributor, introduced the world’s leading display manufacturer to Sri Lanka, namely TPV Technology Limited [TPV], manufacturers of the AOC brand, at a media briefing recently.

 

 

AOC is the house brand of TPV Technology Limited(TPV), the world’s largest manufacturerof computer monitors. TPV Technology is a Taiwan based, US$ 9.2 billion conglomerate, having sold more than 49 million monitors worldwide during the year 2009. The Company closed the year with a worldwide market share of 28.5%, having sold 40 million monitors and 9 million LCD TVs.

 

 

TPV Technologies is the largest OEM vendor of computer monitors with  45 – 50 % of the world OEM market share and the name behind most of the big brands that are available worldwide today. 

 

 

Present in Sri Lanka for the launch was Director, TPV Technologies, Taiwan, Mr Mukesh Gupta. “AOC intends to launch their full range of Display products which includes computer LCD monitors, LCD Monitor TV’s, and LCD TV’s and make them available in Sri Lanka through our sole Authorized Distributor  - eSys Technologies Lanka” said Mr Gupta, speaking at the launch.

 

 

CEO eSys Technologies, Shafraz Hamzadeen said “with the launch of the entire range of displays, eSys is quite optimistic that the AOC brand will become the number 2 brand in the markets represented by us in Sri Lanka, by December 2010. We believe we have the best infrastructure, most market driven system and processes and most importantly, the best sales team for computer hardware distribution inSri Lanka. This is why we have become the best in the industry. We are selective on the brands we represent because we try to partner ourselves with brands and products that add value to us and our partners. However, when we do select a brand we would then start pushing that brand through our system to make it a market leader. With AOC, we see a lot of value that we could add to each other as well as our customers.”

 

 

With over 10 distribution offices touching over 500 computer partners covering the whole of Sri Lanka, eSys has been successful in driving every brand they partner, establishing it as the number 1 or 2 brand in Sri Lanka within a short space of time.

“In addition one in two computers sold in Sri Lanka is powered by eSys” said Group General Manager, Finance and Operations, EZY Holdings, Yaasir Nissam, .

 

 

Taiwan based, TPV Technology is listed on both the Hong Kong as well as Singaporestock exchange since October 1999. The group designs and produces a full range of CRT and TFT-LCD Monitors as well as LCD TV’s for distribution globally. TPV’s products have been adding value to customers through cost leadership, timely delivery and superior quality, for more than twenty years now. TPV’s brands include AOC & Envision.

In 2005, TPV became the largest manufacturer of computer monitors in terms of unit shipments, having sold more than 40 million units and garnering a world market share of around 26 percent. “This exorbitant growth and top position has been retained since then. TPV currently holds 28.5% of the world’s monitor market share. This means that one in four monitors is a TPV monitor” said Gupta.

 

 

Equipped with a very strong and comprehensive product platform, production strength and scaled operations, TPV is undoubtedly the largest beneficiary of the outsourcing trend.

 

It is the Group’s ambition to capture 30% and 15% market shares in the PC monitor and LCD TV sectors respectively by 2012, solidifying its leading position.

 

AOC is a one stop solution for all your display needs with a product for every user and every application. It is a global brand, distributed across North America, South America, Europe, Africa, Asia, Australiaand China, with more than 12 country sales offices worldwide and 3 R&D Centres (Beijing, Taipei & Brazil)

 

“Positioned as a ‘Lifestyle’ brand, pioneering innovations in display technology, AOC offers the complete solution for all display needs and has the widest range of monitors, to suit every user” said Gupta. In Sri Lanka, AOC monitors will be available from Rs 12,500 onwards

 

AOC has grown tremendously in Indiain the last 3 years and is currently the number 3 brand in India.

 

 

“Our motto is to deliver value, always and with TPV Technologies as our partner, that is undoubtedly what we shall be doing” said Hamzadeen.

 

 

Pictured L – R: Mr Yaasir Nizam- Group General Manager Finance and Operations EZY Holdings Sri Lanka, Mr Mukesh Gupta – Director TPV Technology, Mr Ramesh Umashanker – Vice President EZY Gobal Holdings, Mr Shafraz Hamzadeen – CEO eSys Technologies Sri Lanka, Mr Saurabh Grover – DCM Sales TPV Technologies, Mr Rakesh Kumar – Business Manager EZY Global Holdings, Mr Jude Tissera – Chief Operating Officer EZY Infotech Sri Lanka.