Organisers reject S. Lanka Bollywood awards boycott
June 2, 2010 11:40 pm
The organisers of a glitzy Bollywood awards ceremony on
Wednesday dismissed calls for a boycott by southern Indians angry that it is
taking place in
The film industry in the state of Tamil Nadu, which shares close cultural and religious links with minority ethnic Tamils of Sri Lanka, are staying away from the Colombo awards on Saturday.
The Tamil Nadu lobby argues that holding the Indian Film
Academy (IIFA) awards in
“This is politics,” Sabbas Joseph, the director of Wizcraft,
which owns the IIFA brand, told reporters in
“They (the protesters) are doing it for the media channels not for the real benefit of who they represent,” Joseph said.
Troops killed the Tamil Tigers’ leadership in a final offensive that also saw the killing of at least 7,000 Tamil civilians, according to the United Nations which has called for a war crimes investigation.
The IIFA awards are the first celebrity event in
“Our position is IIFA is coming to
Top Bollywood stars like IIFA’s brand ambassador Amitabh Bachchan and Shah Rukh Khan have yet to confirm their participation. Both have been under pressure to stay away.
“Both are busy with commitments. Shah Rukh is also making an effort to come. He is in the middle of making a movie,” Joseph said.
Bachchan’s actor son Abhishek and daughter-in-law Aishwarya Rai – Bollywood’s leading couple -- have not confirmed their participation either.
Some second tier stars, including Vivek Oberoi, Lara Datta, Ritesh Deshmuk, Biphasha Basu, Dia Mirza, Sanjay Dutt, Manish Malhotra have already arrived for the three-day event that opens on Thursday.
“I don’t endorse terrorism. I don’t endorse separatism. I’m ignoring the boycott protests, because entertainment is about building bridges, not putting up walls,” Oberoi said. - (AFP)
Photo: Sabbas Joseph, Director of Wizcraft