Silvermill introduces a nourishing product range

Silvermill introduces a nourishing product range

August 6, 2010   10:40 pm

S.A Silva And Sons Lanka Pvt Ltd, which is a subsidiary of Silvermill Holdings, a company certified for ISO 9001 and H.A.C.C.P and British Retail Consortium Standards, recently introduced a range of breakfast meals, namely ‘Tropical Fruit Combo’, ‘Fruit & Nut Breakfast Bar’ and ‘Fruity Nut Breakfast Crunch’, an instant lunch and dinner product, plus a snack and dessert range known as Nugah Mix, Tropical Fruit Cocktail, Sweet Mango Bites, Sweet Pineapple Bits, Spicy Mixed Vegebite and Vegebite Del are now available in supermarkets.


Speaking about the new entrants, Chief Operating Officer of Silvermill Holdings Ltd, Dinesh Silva said “Due to the busy schedules of the majority of our people, they miss out on enjoying a balanced healthy meal, be it breakfast, lunch or dinner. Another known fact is that many mothers and school children are experiencing busy lifestyles. This prompted us to come up with a product range catering to this growing need”.


Heavy focus on research, development and Sri Lankan food consumption patterns prompted the company to introduce these products to the market. Packed according to high quality standards and preserving the expected flavors, the products are ideal for busy lifestyles. Another important aspect of the Silvermill Group is the support given to the local farmers in the country. Explaining further, Mr. Silva said, “We should continue to promote home-grown fruits and vegetables, not only as marketable products, but to promote health in all households. Fruits have a much higher nutritional value than processed foods and junk food. Our ancestors did not face the obesity problem we are facing today, because they ate fruits for dessert or a snack, instead of candy, chocolate or potato chips. Besides the health factor, we should be thankful that our home-grown fruits have generated revenue from trade. This provides a direct link with the farmers, empowering them to produce better stock and gain a feasible income” he explained.


“Tropical Fruit Combo” is a blend of preserved fruits including pineapple, papaya, dried coconut, dates, raisins, nuts and watermelon. The product is recommended with yoghurt for a healthy breakfast, increasing ones metabolism. A significant fact is that this product is recommended as an inbetween snack for those maintaining a sugar free diet and even for diabetic patients, provided the quantity is restricted to the individual pack of 30 grams. “Fruity Nut Breakfast Crunch” is a mixture of toasted rice flakes, plantain, dried coconut, cashew nuts, water melons and papaya, which facilitates both a high protein and healthy fiber diet. The “Fruit and Nuts breakfast bar” is ideal for school children, busy executives and even active moms; this is an instant energy booster, providing the sustenance of honey and fruits, which is a daily need for the human body, according to research.


A market first, the instant Lunch and Dinner product range introduced by Sivermill, comprising a healthy meal of rice and vegetables, supplying the required daily nutrition within a matter of minutes. The product excludes Mono Sodium Glutamate (M.S.G) or any added food substitutes. In addition, Silvermill introduced an instant coconut sambol product, prepared by simply adding hot water; this too is available at a reasonable price in the market. This product ensures minimum wastage of coconut and valuable time, as well as avoiding the tiresome effort and time spent to prepare a tasty poll sambol.


Nugah Mix and the fruit products can also be used as toppings which tempt the consumer’s taste buds. These products can be enjoyed with Ice Cream, yoghurt, puddings and cakes, adding an enjoyable experience to eating dessert.


About S.A. Silva And Sons Lanka Pvt Ltd: A subsidiary of Silvermill Holdings Ltd, having it’s roots in 90 years of stability. The present Chairman is Dr. Roland Silva, with the younger generation of Directors led by Suresh Silva. Silvermills has developed modern processing facilities that have successfully ‘Value Added’ the entire coconut into an innovative range of food and non-food products. With complete ‘value addition´ to the coconut, the family has set the platform for further expansion and consolidation by widening the scope of the organization’s mission from Coconut to Agro business. This has led to the rapid expansion of the Silvermill Group of Companies into management of plantations, overseas operations and renewable energy.
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