The inaugural ceremony of the 63rd General Assembly of the Asia-Pacific Broadcasting Union (ABU) was held in Colombo today (01), under the patronage of President Anura Kumara Dissanayake.
Representatives from 225 media organisations across 66 countries affiliated with the Asia-Pacific Broadcasting Union participated in the event.
The assembly is expected to provide a platform for extensive discussions on developments in regional broadcasting, including technological advancements, sports broadcasting and media content.
Key topics on the agenda also include the application of Artificial Intelligence (AI) in the media industry, cybersecurity and other emerging challenges facing the contemporary broadcasting sector.
Several technical and expert committee sessions were also held on October 30 and 31, in parallel with the main assembly.
A commemorative memento was presented to President Anura Kumara Dissanayake to mark his participation in the inaugural ceremony.
Minister of Foreign Affairs, Foreign Employment and Tourism Vijitha Herath, foreign ambassadors, government officials, heads of security forces and representatives from the media industry were also present at the occasion.
